Forming Meaningful Relationships with The Connected Human

This period in time has shown that more people are becoming connected to themselves and to the world, and we are not just thumbing through life. The fragility of connection was proven as the world shut down in just 5 weeks in 2020 and everything we have learned is up for grabs.

However, organizations can embrace a more humanized experience where attention is the new currency measured by time and engagement. Particularly now as we are in a world where over 3 billion smartphones occupy our visual attention. But we have quickly evolved to include other senses that aren’t limited to augmented reality (AR), virtual reality (VR), mixed reality (MR), or real reality (RR). So how are we going to adapt and reinvent in a world of transparent interfaces? A place where sight is now joined with sound and motion?

Welcome to hearable, feelable and wearable technology—powered by data, intelligence, sensors and more. How does this impact consumer behavior and ensure technology makes us more human and how is it that possible with the rate of change in technology? Get enlightened by a meaningful and insightful look at digital trends; how these trends are affecting behavior and what’s next on the digital journey roadmap; and how it applies to Associations and more.